Zao Ri
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良い日－良澄 Key visual
Client 良い日
Year 2025
為良澄夏日市集活動畫了系列主視覺和標準字元素。
活動地點為高雄的原愛國婦人會館，這是一棟日治時期的西洋紅磚建築，過去曾是婦女學習與參與社會活動的場域。因此，主視覺設計以「女性」為核心發想，呼應這段歷史精神。
希望能以物喻人，映照出女性溫柔閃亮的特質，還有走進空間中，拿起器物飾品細細欣賞，在內心勾勒出生活風景的人們。
「透夏」呈現微風輕拂的初夏時分。五六月份盛開的百合花代表夏日序曲，透明感器物棲身在婆娑樹影中。
「青歌」呈現水光如樂曲般流轉。散落的小物沾著海風的氣息，髮梢也隨風微微搖曳。採集海面上的點點星辰，串起一條屬於夏日的項鍊。
Year 2025
為良澄夏日市集活動畫了系列主視覺和標準字元素。
活動地點為高雄的原愛國婦人會館，這是一棟日治時期的西洋紅磚建築，過去曾是婦女學習與參與社會活動的場域。因此，主視覺設計以「女性」為核心發想，呼應這段歷史精神。
希望能以物喻人，映照出女性溫柔閃亮的特質，還有走進空間中，拿起器物飾品細細欣賞，在內心勾勒出生活風景的人們。
「透夏」呈現微風輕拂的初夏時分。五六月份盛開的百合花代表夏日序曲，透明感器物棲身在婆娑樹影中。
「青歌」呈現水光如樂曲般流轉。散落的小物沾著海風的氣息，髮梢也隨風微微搖曳。採集海面上的點點星辰，串起一條屬於夏日的項鍊。
I created a key visuals and logotype for the 良澄 Summer Market.
The event takes place at the former Patriotic Women's Hall in Kaohsiung, a red-brick Western-style building from the Japanese era. Once a hub for women's education and social engagement, the visual concept centers around femininity, echoing the site’s historical spirit.
The imagery uses objects as metaphors to reflect the gentle, radiant qualities of women, capturing the quiet moments of people admiring crafted pieces and imagining scenes of everyday beauty.
“透夏 evokes the breezy start of the season, with lilies in bloom and translucent objects resting in dappled shadows.
“青歌” suggests the shimmering sea like a flowing song—scattered items touched by ocean air, hair swaying in the wind, and starlight from the waves strung into a summer necklace.
The event takes place at the former Patriotic Women's Hall in Kaohsiung, a red-brick Western-style building from the Japanese era. Once a hub for women's education and social engagement, the visual concept centers around femininity, echoing the site’s historical spirit.
The imagery uses objects as metaphors to reflect the gentle, radiant qualities of women, capturing the quiet moments of people admiring crafted pieces and imagining scenes of everyday beauty.
“透夏 evokes the breezy start of the season, with lilies in bloom and translucent objects resting in dappled shadows.
“青歌” suggests the shimmering sea like a flowing song—scattered items touched by ocean air, hair swaying in the wind, and starlight from the waves strung into a summer necklace.
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